OpenAI Starts Displaying Ads in Free ChatGPT Version
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OpenAI has begun showing advertisements to users of the free version of ChatGPT, introducing a new way for the company to monetize its popular AI chatbot. The ads are currently being tested and may appear as sponsored links or responses in some user interactions.
This change means that when users ask ChatGPT certain questions, they may see promoted responses from advertisers. For example, a search for travel advice might include links to travel service providers. This approach is similar to how search engines like Google display sponsored results, and OpenAI says it will label these ads clearly to distinguish them from organic AI-generated answers.
- The introduction of ads is significant because it allows OpenAI to keep offering a free version of ChatGPT while generating revenue. However, it also raises questions about the quality and impartiality of the chatbot’s responses, as commercial interests could influence the information presented to users.
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